Music to Move You
Experience Cultivora, an online publication company that specializes in the cross section of music festivals and travel. They gather all of the information a die-hard festival fanatic desires including an overview of each festival, travel suggestions, local events, cultural insight, and insider tips.
Looking for the help of an agency with a proven track record in exploring solutions in digital and branding, the opportunity arose for Kounterattack to partner with Cultivora to build an experience which would spotlight up-and-coming music festivals and highlight the who’s-who and what’s-what in all things music.
Cultivating a Festival Vibe
The festival world is bigger than ever, and Cultivora wanted to be the first centralized resource for this niche music tourism market. What was required was an online space that was an engaging, intuitive visual experience as inspiring and vibrant as the music festivals themselves. It also needed to serve as a robust, comprehensive travel solution for festival goers on the move around the world.
A Destination Among Destinations
Kounterattack provided solutions for all business aspects from strategic and creative, to technology and marketing. We created a brand identity that caters to their specific audience, and crafted an online destination that reflects the creative and inspirational nature of the business. The combined effort between music gurus and digital experts created a dynamic experience as diverse as the community of festival goers attending.